Quick verdict
Choose Profound if you are a large enterprise that values the deepest consumer-panel dataset, the most mature install base in the category, and an established enterprise procurement track record (Sequoia/Kleiner/Khosla funding, $1B valuation, customer list includes MongoDB, Ramp, Figma, Docusign).
Choose Kodo if you want real-time prompt-level alerts, a transparent GEO score formula, eight tracked AI engines (versus Profound's five), an API-first developer experience, and pricing that fits a startup or growth stage budget. Kodo is free during private beta with no credit card.
What is Profound?
Profound is an AI search visibility platform founded in 2024 and headquartered in New York. It tracks how AI assistants describe brands across the major LLMs and provides recommendations to improve visibility. Profound has raised approximately $154.5M in total funding, including a Series C at a $1B valuation in February 2026 led by Sequoia, Kleiner Perkins, and Khosla. Profound's public customer list includes MongoDB, Ramp, Figma, and Docusign; standard pricing starts at $499/month.
Profound's strongest differentiators are the size of its consumer- panel data (250M+ AI responses indexed), the maturity of its enterprise feature set, and the credibility signal that comes with its funding history. It is the safe enterprise pick.
What is Kodo?
Kodo is a Generative Engine Optimization (GEO) platform built for the AI agent era. Kodo tracks how AI assistants (ChatGPT, Gemini, Claude, Grok, Perplexity, Copilot, Meta AI, and DeepSeek) describe your brand, products, competitors, and category. Kodo returns a single 0–100 GEO score plus a prioritized roadmap of optimization actions. See the Kodo homepage for the full product overview or our GEO definition page for category context.
Kodo's strongest differentiators are real-time prompt-level alerts (vs. weekly batches), a transparent score formula (vs. proprietary black-box), eight engines tracked (vs. five), and an API-first architecture that exposes every metric for developer integration. Kodo is free during private beta.
Feature-by-feature comparison
The table below compares Kodo and Profound across the dimensions that matter most when picking an AI visibility platform in 2026.
| Feature | Kodo | Profound |
|---|---|---|
| Positioning | AI visibility platform for the agent era | Enterprise AI search visibility |
| Entry price | Free during private beta | $499/month |
| AI engines tracked | 8 (ChatGPT, Gemini, Claude, Grok, Perplexity, Copilot, Meta AI, DeepSeek) | 5 (ChatGPT, Gemini, Claude, Grok, Perplexity) |
| Real-time prompt alerts | Yes. Alerts trigger on mention, sentiment, and rank changes | Weekly batches, enterprise tier custom |
| GEO score formula | Public: mention rate × position × authority × sentiment | Proprietary visibility metric |
| API-first / developer access | Yes. REST + webhooks from day one | Enterprise tier only |
| Multi-agent architecture | Yes. Scout, Citation, Scorer, Advisor | Single pipeline |
| Enterprise install base | Private beta. Onboarding 25 brands per week | MongoDB, Ramp, Figma, Docusign, others |
| Consumer-panel data | Roadmap (Phase 2) | 250M+ AI responses indexed |
| Funding | Bootstrapped (2026) | $154.5M total. Series C at $1B (Feb 2026) |
- Positioning
- Kodo
- AI visibility platform for the agent era
- Profound
- Enterprise AI search visibility
- Entry price
- Kodo
- Free during private beta
- Profound
- $499/month
- AI engines tracked
- Kodo
- 8 (ChatGPT, Gemini, Claude, Grok, Perplexity, Copilot, Meta AI, DeepSeek)
- Profound
- 5 (ChatGPT, Gemini, Claude, Grok, Perplexity)
- Real-time prompt alerts
- Kodo
- Yes. Alerts trigger on mention, sentiment, and rank changes
- Profound
- Weekly batches, enterprise tier custom
- GEO score formula
- Kodo
- Public: mention rate × position × authority × sentiment
- Profound
- Proprietary visibility metric
- API-first / developer access
- Kodo
- Yes. REST + webhooks from day one
- Profound
- Enterprise tier only
- Multi-agent architecture
- Kodo
- Yes. Scout, Citation, Scorer, Advisor
- Profound
- Single pipeline
- Enterprise install base
- Kodo
- Private beta. Onboarding 25 brands per week
- Profound
- MongoDB, Ramp, Figma, Docusign, others
- Consumer-panel data
- Kodo
- Roadmap (Phase 2)
- Profound
- 250M+ AI responses indexed
- Funding
- Kodo
- Bootstrapped (2026)
- Profound
- $154.5M total. Series C at $1B (Feb 2026)
Pricing & positioning as of May 2026 from each vendor's public site.
Pricing comparison
Kodo is free during private beta, with no credit card required. After general availability, Kodo will offer a free tier for individuals and paid tiers for teams and enterprises.
Profound publishes a $499/month entry tier, with custom enterprise pricing above. Some third-party listings reference a $99 starter tier; the predominant entry point in 2026 is the $499 plan.
Engine coverage
Kodo tracks eight AI assistants: ChatGPT, Gemini, Claude, Grok, Perplexity, Copilot, Meta AI, and DeepSeek. Profound tracks five: ChatGPT, Gemini, Claude, Grok, and Perplexity. Cross engine citation overlap is only about 11%. Each AI assistant has its own citation graph, so engine coverage materially affects how much of the picture each platform captures.
When to choose Profound
Pick Profound if:
- You are a large enterprise with a formal procurement process.
- You need the deepest consumer-panel dataset in the category (250M+ AI responses indexed).
- Your selection committee weights venture-backed funding history and a Fortune-50 customer list.
- You require Profound-specific integrations or are already standardized on the platform.
When to choose Kodo
Pick Kodo if:
- You want real-time prompt-level alerts the moment an AI assistant changes its answer about your brand.
- You want a transparent, auditable GEO score formula rather than a proprietary black-box visibility metric.
- You need eight engines tracked, including Copilot, Meta AI, and DeepSeek that Profound does not cover.
- You want a developer-first API and webhooks from day one for integration into your data warehouse, alerting, and BI stack.
- You want startup friendly pricing. Kodo is free during private beta.
Frequently asked questions
Below are the most common questions about Profound and Kodo as alternatives in the 2026 AI visibility platform category.
What is Profound?
Profound is an enterprise AI search visibility platform founded in 2024 and headquartered in New York. It tracks how AI assistants describe brands, raised $154.5M total funding through a Series C at a $1B valuation in February 2026, and serves customers including MongoDB, Ramp, Figma, and Docusign. Pricing starts at approximately $499/month with enterprise tiers above.
What is Kodo?
Kodo is a Generative Engine Optimization (GEO) platform built for the AI agent era. Kodo tracks how AI assistants (ChatGPT, Gemini, Claude, Grok, Perplexity, Copilot, Meta AI, and DeepSeek) describe your brand and competitors, and returns a prioritized roadmap to improve your GEO score. Kodo is free during private beta with no credit card required.
How is Kodo different from Profound?
Profound is the enterprise category leader with the largest enterprise install base and deepest consumer-panel data. Kodo is built developer-first with real-time prompt-level alerts, transparent GEO scoring, and an API-first architecture. Profound starts at $499/month; Kodo is free during private beta. Profound targets large enterprise; Kodo is designed to scale from startup to enterprise on the same product.
Which AI assistants does each platform track?
Profound tracks ChatGPT, Gemini, Claude, Grok, and Perplexity. That's the five major AI assistants. Kodo tracks the same five plus Copilot (Microsoft), Meta AI, and DeepSeek, with additional engines added as they reach material market share.
How much does Profound cost?
Profound's pricing starts at approximately $499/month for the standard tier, with enterprise pricing available on request. Some public listings reference a $99 starter tier, but the predominant entry point in 2026 is the $499 plan.
Is there a free way to try Kodo?
Yes. Kodo is free during private beta, no credit card required. Waitlist members onboard ahead of general availability. After GA, Kodo will offer a free tier for individuals and paid tiers for teams and enterprises.
When should I choose Profound over Kodo?
Choose Profound if you are a large enterprise that needs the most mature install base, the deepest consumer-panel dataset, and an established enterprise procurement track record. Profound's customer list (MongoDB, Ramp, Figma, Docusign) and Sequoia/Kleiner-led funding history are credibility signals for enterprise selection committees.
When should I choose Kodo over Profound?
Choose Kodo if you want real-time prompt-level alerts, a transparent GEO score formula, a developer-first API, and pricing that fits a startup or growth-stage team. Kodo is also the better fit if you want eight engines (including Copilot, Meta AI, and DeepSeek) versus Profound's five.